Showing posts with label #PersonalBranding. Show all posts
Showing posts with label #PersonalBranding. Show all posts

LinkedIn Personal Branding Roadmap: Your Path Forward Day#003 Start-Up Director's Challenge

Day#003 Start-Up Director's Challenge

LinkedIn Personal Branding Roadmap: Your Path Forward

"Unlocking the Power of LinkedIn: A Practical Roadmap to Enhance Your Personal Brand"

In today's digital age, having a strong online presence is crucial for personal and professional growth. LinkedIn, the world's largest professional network, is a platform where you can showcase your skills, connect with like-minded professionals, and build your personal brand. To make the most of this platform, you need a well-thought-out roadmap. Here are some practical and effective tips to enhance your LinkedIn personal brand.

1. Optimize Your Profile

Your LinkedIn profile is often the first impression you make on potential connections and employers. Therefore, it's essential to make it as appealing as possible. Ensure your profile picture is professional and high-quality, and that your headline effectively communicates your expertise and career goals. Craft a well-written summary that highlights your unique skills, experiences, and aspirations. Use relevant keywords throughout your profile to increase its visibility in LinkedIn's search results.

2. Showcase Your Achievements

In the "Experience" section, provide detailed descriptions of your past roles and responsibilities. Instead of merely listing your job duties, focus on your accomplishments. Use quantifiable metrics and data to illustrate your impact. This not only makes your profile more informative but also demonstrates your ability to drive results.

3. Build a Relevant Network

While it's essential to connect with colleagues and acquaintances, don't limit your network to people you already know. Actively seek out professionals in your industry, thought leaders, and potential mentors. When sending connection requests, always include a personalized message to explain why you'd like to connect. Building a diverse and well-connected network can open doors to new opportunities.

4. Share Valuable Content

LinkedIn is a content-driven platform, and sharing valuable insights can help you establish your expertise. Share articles, blog posts, and industry news that are relevant to your field. When creating your content, aim to provide solutions to common problems or offer fresh perspectives on industry trends. Engage with your network by commenting on and sharing their content, too. It's a great way to foster meaningful connections.

5. Join and Participate in Groups

LinkedIn groups are hubs for professionals with shared interests. Join groups that align with your industry, job function, or personal interests. Actively participate in discussions, answer questions, and share your expertise. This not only enhances your personal brand but also provides opportunities to connect with professionals who have similar passions.

6. Request Recommendations

Recommendations from colleagues, supervisors, or clients add credibility to your profile. When requesting recommendations, be specific about the skills or qualities you'd like them to highlight. A well-written recommendation can serve as a powerful testimonial to your abilities and work ethic.

7. Publish Articles

LinkedIn's publishing platform allows you to reach a broader audience by sharing long-form articles. Use this feature to share in-depth insights, personal experiences, or thought leadership pieces. Consistently publishing quality articles can help you establish yourself as an authority in your field and attract followers who value your expertise.

8. Be Consistent and Engage

Consistency is vital in maintaining an active and engaging LinkedIn presence. Set aside dedicated time each week to update your profile, share content, and interact with your network. Respond to comments and messages promptly, as timely communication fosters strong relationships and a positive reputation.

9. Personalize Connection Requests and Messages

When sending connection requests or messages, take the time to personalize them. Mention specific common interests, mutual connections, or relevant experiences. A personalized approach demonstrates your genuine interest in connecting and building meaningful relationships on the platform.

10. Monitor and Analyze

LinkedIn offers analytics tools that provide insights into the performance of your profile and posts. Pay attention to which types of content receive the most engagement and adjust your strategy accordingly. Analyzing your data allows you to refine your approach continually and ensure that your efforts align with your personal branding goals.

Enhancing your LinkedIn personal brand is a continuous journey that requires dedication and a strategic approach. By optimizing your profile, sharing valuable content, building a relevant network, and engaging with your connections thoughtfully, you can create a powerful and influential online presence that can open doors to new opportunities and help you achieve your professional goals. Remember that your personal brand is a reflection of your expertise, values, and aspirations, so invest time and effort into cultivating it on LinkedIn and watch it flourish.

Anjali Tomar 

[ Project Director ]





#PersonalBranding, #LinkedInTips, #LinkedInProfile, #OnlinePresence, #CareerDevelopment, #Networking, #ProfessionalBrand, #LinkedInStrategy #ThoughtLeadership #LinkedInNetworking #LinkedInEngagement #CareerGrowth #LinkedInConnections #LinkedInContent #LinkedInGroups #ProfessionalNetwork #LinkedInPublishing #LinkedInSuccess #DigitalResume #LinkedInAnalytics #leader, #leaderships #skills #potential #inspire #greatness #lead #confidence #personal #growth #professional

Collaborative Articles of the LinkedIn Community

Collaborative Articles  of the LinkedIn Community 

LinkedIn is a Professional Networking Platform that allows individuals to connect with colleagues, peers, and professionals from various industries. One of the features on LinkedIn is the ability to create and share articles. These articles can cover a wide range of topics including industry insights, career advice, personal experiences, and more. 

Here's how collaborative articles might work within the LinkedIn community:

Topic Selection: 

A group of professionals with similar interests might decide on a particular topic they want to collaborate on. This could be related to their industry, a trend, a new technology, or a broader business concept.

Content Creation: 

Each contributor would then write a portion of the article based on their expertise or perspective. This could include data analysis, personal anecdotes, case studies, or expert opinions.


Contributors would need to coordinate the structure and flow of the article to ensure it reads smoothly as a cohesive piece. This might involve editing and revision rounds.

Editing and Review: 

The group might assign someone to take on the role of an editor to review the article for consistency, clarity, and accuracy.

Sharing Insights: 

Collaborators might share their experiences or insights related to the topic, adding value to the article by presenting diverse viewpoints.

Graphics and Visuals: 

To enhance the article's appeal, contributors might include images, charts, or infographics to illustrate their points.

Promotion and Engagement: 

Once the collaborative article is ready, the contributors could share it on their individual LinkedIn profiles to reach a wider audience. Readers can engage with the article by liking, commenting, and sharing it further.

Engaging in Discussions: 

Contributors and readers might engage in discussions in the comments section of the article, sharing their thoughts, asking questions, and offering additional insights.

It's important to note that while LinkedIn does support collaboration and content creation, the specifics of any given collaborative article would depend on the individuals involved and their chosen topic. To find current examples of collaborative articles on LinkedIn, you can search for relevant hashtags, groups, or explore the articles section on the platform.

If you have a specific topic or area of interest in mind, feel free to provide more details, and I can help you brainstorm ideas for a collaborative article or provide general insights related to that topic.

LinkedIn Professional Community Guidelines

Welcome to LinkedIn, the platform where professionals from around the world connect to discover job opportunities, stay informed, acquire new skills, and foster meaningful relationships. Your contributions to the LinkedIn community should enhance its value in a positive and constructive manner. The details of what this entails are outlined below. Please also familiarize yourself with our Publishing Platform Guidelines. By collaborating, we can collectively transform our community into a space conducive to learning, growth, and communication, thereby fostering economic opportunities for all.

Reporting Abusive Content

If you come across content that you believe breaches our policies, whether in profiles, posts, messages, comments, or elsewhere, please report it to us. By working in conjunction with our automated security measures, these reports aid in identifying and preventing abusive behavior. We urge you to utilize the reporting tools responsibly and exclusively for their intended purpose. To gain a deeper understanding of reporting inappropriate content, behavior, or members, refer to our Safety Center.

Consequences of Policy Violations

These guidelines extend to all members. Depending on the gravity of the violation, we may reduce the visibility of specific content, label it, or remove it outright. Repeated or severe offenses can lead to restrictions on your account. Should you believe that action taken against your content or account is unwarranted, you have the option to submit an appeal.

Please refer to our enforcement procedures for violations of our Professional Community Guidelines for further insight.

Promote Safety

Maintain an environment of secure conversations on LinkedIn.

Refrain from posting harassing content: Bullying or harassment, including personal attacks, intimidation, shaming, derogatory language aimed at fellow members, is strictly prohibited. Do not expose private or sensitive information about others (a practice known as "doxing") or encourage others to do so. Engaging in trolling or repeatedly sharing negative content that disrupts conversations or the community's harmony is unacceptable.

Kindly refer to our policies on addressing harassing and abusive content for more information.

Avoid endorsing or inciting violence: The platform forbids the endorsement or incitement of any form of violence. Individuals or groups that promote or engage in violence, property damage, or organized criminal activities are not permitted. Expressing support for such entities or glorifying violence is against our rules.

To learn more, consult our guidelines on violent and graphic content.

Prevent the dissemination of child exploitation material: Any content depicting the sexual exploitation of minors is absolutely prohibited. Sharing, posting, transmitting, or soliciting child exploitation content on our platform is a severe violation. LinkedIn is not to be used to facilitate, encourage, or participate in the abuse or exploitation of children. Cases of apparent child exploitation are reported to the National Center for Missing and Exploited Children (NCMEC). While we acknowledge the possibility of sharing non-sexualized images of children with good intentions, we generally remove such images due to their potential misuse and abuse by others.

Cease the promotion of illegal or dangerous goods/services: Content facilitating the purchase of illegal or hazardous products/services, prostitution, escort services, counterfeit educational or professional certifications, scraped data sales, proxy test-taking, or guidance on creating forged official documents is strictly prohibited. LinkedIn cannot be used for lotteries, contests, sweepstakes, or giveaways. Sensationalizing or capitalizing on tragic events for commercial gains is also prohibited.

For comprehensive information, refer to our policies on illegal and inappropriate commercial activity.

Avoid endorsing dangerous entities or individuals: Our platform does not tolerate any terrorist organizations or violent extremist groups. Individuals associated with such organizations or groups are not allowed to have LinkedIn profiles. Content showcasing terrorist activities, recruiting for terrorist organizations, or supporting terrorism in any way is prohibited.

For a deeper understanding, consult our policies on dangerous organizations and individuals.

Maintain Trustworthiness

Authenticity and truthfulness are crucial on LinkedIn. Use your real identity, provide accurate information about yourself or your organization, and share only genuine content.

Refrain from sharing false or misleading content: Posting deceptive, misleading, or false content is strictly against our guidelines. Avoid content that interferes with or improperly influences elections or civic processes. Sharing content that contradicts guidance from leading global health organizations or public health authorities, including false information about vaccine safety or efficacy, is prohibited. Do not endorse others or share content in exchange for personal benefits without disclosing those benefits explicitly and complying with our Advertising Policies.

For more insight, review our false or misleading content policies.

Do not create fake profiles or provide false information: The creation of fake profiles or entities is not allowed. Do not share misleading or deceptive information about your identity, qualifications, experience, affiliations, or achievements. Use your actual likeness for your profile photo and accurately associate yourself with businesses or organizations. Do not use another person's LinkedIn account or create profiles for others. Do not share your LinkedIn account with anyone else.

Avoid scams, fraud, and deception: LinkedIn should not be used to perpetrate romance scams, pyramid schemes, or any form of fraud. Sharing malicious software that endangers our members, platform, or services is prohibited. Phishing attempts are not tolerated.

Learn more about our policies regarding scams and fraudulent content.

Demonstrate Professionalism

LinkedIn's mission is to connect professionals worldwide, enhancing their productivity and success. While broad conversations about work are encouraged, maintaining professionalism is vital. Members should treat each other with respect and civility.

Refrain from spreading hate: Content attacking, denigrating, intimidating, dehumanizing, inciting hatred or violence, or encouraging prejudiced or discriminatory actions against individuals or groups based on race, ethnicity, nationality, caste, gender, gender identity, sexual orientation, religion, age, or disability status is prohibited. Hate groups are not allowed on LinkedIn. Do not employ racial, religious, or other slurs that incite hatred or division. Content denying historically documented events, such as the Holocaust or slavery, is not acceptable.

Consult policies on hateful and derogatory content for a comprehensive understanding.

Avoid engaging in sexual innuendos or unwelcome advances: Unwanted expressions of attraction, desire, requests for romantic involvement, marriage proposals, sexual advances, or suggestive comments are not permitted. LinkedIn is a professional networking platform, not a dating site. Pursuing romantic connections, requesting romantic dates, or making sexually explicit remarks is against our guidelines. Unwanted advances, whether in messages, posts, or comments, are prohibited.

Review policy on sexual harassment and unwanted advances for more information.

Refrain from sharing harmful or shocking content: Content that is excessively gruesome, shocking, sadistic, or excessively graphic is not allowed. This includes depictions of bodily harm, severe physical or sexual violence, and content promoting, organizing, depicting, or facilitating criminal activity. Instructional material on weapon creation, drug abuse, theft threats, escort services, prostitution, exploitation of children, human trafficking, or content promoting or encouraging suicide or self-harm is strictly prohibited. If you notice signs that someone may be contemplating self-harm, please report it using our reporting tools and consider notifying local law enforcement authorities. Sharing content depicting nudity or sexual activity is also not allowed.

For more insight, refer to our guidelines on violent and graphic content and our policies on nudity and adult content.

Prevent spamming on the platform: Unsolicited, irrelevant, unauthorized, overtly commercial or promotional, or excessively repetitive messages or content are not allowed. Do not misuse the invitation feature to send promotional messages to unknown individuals or engage in spamming. Craft original, professional, relevant, and interesting content to engage with others. Refrain from artificially boosting engagement with your content.

10 Proven Tips for Excelling on LinkedIn (Sell & Scale):

­čöč Profile Picture: 

Opt for a Zoomed Smiling Image

Make sure your profile picture is zoomed in and portrays a friendly smile, creating a positive first impression.

9️⃣ Profile Banner: 

Reflect Your Services

Utilize your profile banner to showcase your services or expertise, conveying a thoughtful and relevant message.

8️⃣ Profile Headline: 

Craft a Clear and Unique Tagline

Craft a headline that succinctly communicates your uniqueness and targets your intended audience.

7️⃣ Featured Section: 

Compelling Elements

In your "Featured" section, include options for action ("Call to" buttons), testimonials, problem-solving posts, and insightful articles.

6️⃣ About Section: 

Address Audience Pain Points

Leverage the "About" section to empathetically address the pain points of your audience and offer slight solutions.

5️⃣ Experience Section: 

Highlight Achievements

Showcase your collaboration and internship certificates within the "Experience" section to underscore your achievements.

4️⃣ Community Building: 

Reciprocity Matters

Engage in supporting other content creators to foster a community where mutual growth is encouraged.

3️⃣ Connections: 

Domain-Related and Interests

Prioritize connecting with individuals aligned with your field and personal interests to nurture a relevant network.

2️⃣ Networking: 

Meaningful Conversations

Initiate connections and engage in meaningful conversations with individuals who share similar interests and aspirations.

1️⃣ Content Quality: 

Foundation of Success

Recognize that the quality of your content is pivotal; no matter your accomplishments, content quality remains paramount.

Feel free to reach out with your LinkedIn challenges in the comments or through direct messages, and I'll be glad to assist you in overcoming them. Let's conquer LinkedIn together! 


Comment down or DM me your most struggling part about Linkedin and I’ll help you get it sorted.

Ps: Book a   15 min Discovery Call 

 (Link is in the comments)

#linkedin, #personalbranding,#linkedin, #personalbranding, #copywriting, #ghostwriting, #engagement


All Best and Simple Life Lessons for Freelancers

All Best and Simple  Life Lessons for Freelancers 

Great Entrepreneurs Never Stop Learning and Growing 

All Best and Simple  Life Lessons for Freelancers 

You will  learn in your  journey:

Be Yourself.

Learn to Say No. 

Define Your Key Audience.

Content is Always King & Queen. 

Add Value. 

Building Relationships. 

Never Stop Learning.

Step Outside of Your Comfort Zone

Here are all   Life Lessons   to be  learned

1. Self-Awareness is key: 

Before you can make any meaningful changes in your life, you need to have a clear understanding of who you are and what you want.

2. All Change is Possible: 

No matter how stuck or hopeless a situation may seem, there is always a way forward. Change is possible if you're willing to put in the work.

3. Mindset is Everything: 

Your thoughts and beliefs shape your reality. By shifting your mindset, you can transform your life.

4. Failure is a necessary part of growth: 

Failure is not the end, it's an opportunity to learn and grow. Embrace it as a necessary part of the journey.

5. Vulnerability is strength: 

Opening up and being vulnerable can be scary, but it's also a sign of strength. It takes courage to show your true self to the world.

6. Gratitude is a game-changer: 

Cultivating a sense of gratitude can transform your outlook on life and help you find joy in the little things.

8. Connection is essential: 

We are social creatures, and connection with others is essential for our well-being. Prioritize building and maintaining positive relationships.

9. Self-care is non-negotiable: 

You can't pour from an empty cup. Make time for self-care and prioritize your own well-being.

10. Your past does not define you: 

No matter what you've been through, you have the power to create a new future for yourself.

What is your biggest life learning that shaped the person you are?

3'C that WOULD change OUR  life completely­čĺü

You must consider these three factors for better career growth as a content writer.




Consistency  will require you to invest your time, effort and money to get results, are you ready to do that? *

Can you provide these things to your client's business?

 Life Coach, Mindfulness   helping high-performers to release inner blocks and step into their power. 

Being a Solopreneur looks ‘Unproductive’ from outside.  

• owning the finite - my time

• an ease of just… being

• more mental peace

• more family time

• doing what you love

• better health 

Easy to preach kindness, difficult to give it to yourself. :) It’s time you do that.

#coaching, #leadership, #personaldevelopment, #success, #happiness, #Conversion,  #Copywriter,  #Marketing,  #Strategist, #ContentStrategy, #Healthcare, #SaaS,  #Coaches, #copywriting, #contentwriting, #contentmarketing, #personalbranding,  #linkedinmarketing

What Should You Choose as a Career: Blogging or Content Writing? By Urvashi Arya

What Should You Choose as a Career: Blogging or Content Writing?

By Urvashi Arya







Working from home and earning money with our writing skills appears to be a dream job. What should you do if you wish to pursue a writing career? There seem to be so many options, but this does not make it easier for new authors to know where to begin.

You must first comprehend what you can accomplish with your writing skills to make a career. There are other jobs available, but in this essay, I'd like to focus on two of them: blogger and content writer.

What Do Content Writers and Bloggers Do?

The purpose of a blogger is to create unique and intriguing blog content. It could be their blog, a business blog, or a collection of blogs from various clients. Though a corporate style can limit a blogger's creativity, most bloggers are encouraged to share their minds and let their personalities shine (especially when it comes to less corporate and more personal blogs).

Bloggers are famous for two reasons: they produce unique content and have much knowledge in their industry. It is conceivable for a blogger to work in multiple niches simultaneously; however, this does not often happen, primarily due to time commitment.

The content writer specializes in writing website content. This may look like a copywriter's job, and it is. On the other hand, copywriters develop a wide range of written content, whereas content writers focus solely on websites.

Unlike bloggers, who typically stick to one niche, content writers are more adaptable because they accept requests from various businesses. Their purpose is to produce high-quality content that provides the audience with all the information they require about a website, a product, or a service. Furthermore, they do not have the same freedom as bloggers to express personal and outspoken viewpoints. Instead of representing oneself, the content writer must represent their organization or clients.

Which Career Should You Choose?

There is no typical response to this. Blogging may appear more enticing to some writers, but it is not a simple task. When you start your blog, you must know how to write fascinating content and advertise it, optimize it for SEO, engage with your readers, etc. You must also study other skills that may appear unrelated to the writing process. For example, no blog would be complete without a design, and while there are plenty of free templates available online, you'll need to learn how to use them (as well as various plugins that will help you in your work).

If you want to pursue a career as a blogger, you should be aware that it always takes some time before you start making substantial money. There are numerous ways to make money from your blog. For example, you may work with various ad services, write product reviews, sell your items, or charge users for additional information. However, before you can begin doing this, you must first make your blog popular - which may take some time and effort.

This isn't to say you shouldn't give it a shot. If you want to blog and make money simultaneously, you can sell your blogging services on several freelance platforms or find another writing job that will pay you while you work on your blog.

Another thing is content writing. To begin working, make an account on one of the most prominent freelance platforms, build a portfolio, and start looking for clients. Even if you don't locate any clients in the first week, you'll start being paid soon enough. And if you're excellent at it, you'll be able to develop your particular brand.

This isn't to say that having good writing skills is all one needs to be a successful content writer. You'll also have to learn a lot and put in much effort to write texts that carry the content to the audience and are SEO-friendly.

Although these two jobs are different, they both demand devotion and strenuous effort to succeed. You're in luck because you don't have to select right now. You can attempt both occupations to discover which one provides you the most joy and results in the most success. Alternatively, if you try and still can't decide between two of them, you can combine them.

For example, you can generate money by writing content and trying to create and promote your site simultaneously. This way, you'll have a well-paying career and a hobby that could potentially become a source of money.

In this scenario, I propose pursuing a different niche than the one you're currently employed in. Switching between your writing styles is one of the most challenging aspects of merging these two careers: a content writer must be more professional, whereas a blogger can be less formal. Switching between these styles may be more difficult if you try to write for the same niche. Furthermore, picking a particular place for your blog will divert your attention.

Urvashi Arya   

Urvashi Arya - Content Writer - Vantage ITeS Consulting | LinkedIn