Now the biggest, true and special thing in life is that

There is no Trust for the next moment in life, then why fight with others in a short life on the basis of Jealousy, Discrimination, Caste, Religion, Rich, Poor.

 Many people poison their little delicate Tongues. 

 Now the biggest, true and special thing in life is that :--

 1, Life is Precious, use it in charity.

 2, Life is a bubble of water.

 3, In India, the government of almost every state has made Ayushman card, and then by making Bhamashah card, they have made their treatment up to 5 lakh free.

 4, Since the treatment has become free in India, the death rate has decreased.

 5, readers, the dog eats at night because a person who sleeps in a mistake, wake up, there is still time, remember God.

 6, O human being, without competition in life, you started your own race, this will give you infinite happiness, which does not cause disorders in the mind, perhaps this is called salvation.

 7, Pet dogs are better than humans who are often loyal.

 8, Man, why do you take so much pride in life, one day you will end up on this earth.

 9, God has many names, remember you according to your religion, because? Everyone has to go the same way in the end.


Growing up on Instagram and LinkedIn

Growing up on Instagram and LinkedIn 

there are a few Top Actionable Tips you can go for:

1. Collaborate with and uplift others. You will learn a lot.

2. Don't hesitate to send cold DMs. there is nothing left to lose.

3. Follow people who provide value like Ankur Warikoo (Inspiration), Justin Welsh (Entrepreneurship) and Daniel Peretz (Marketing). Social media scrolling will become productive.

4. Define Your Goals – Define the exact number you want to achieve and work towards it.

5. Be genuine and consistent. The only formula for organic growth on social media.

6. Being the critic, ask your friends/family to analyze your content. That's how you improve.

7. Content creators must use 3 social media tools: Canva, SEMrush and Buzzsumo.

8. Quality > Quantity. Content that provides value will attract the right audience.



9. Keep A/B testing your content to find out what works best for you.

10. Choose a broad topic first and then move down to the bottom, considering the type of audience, your interests, scope, etc.

11. Study analytics and revise your strategy accordingly every month.

12. Consume More Content to Create Better Content

13. Connect with relevant audiences. And they will increase your engagement.

14. Don't expect every trend without thinking it through. Choose what you make.

15. Development takes time. Don't be hard on yourself.

16. Be patient, just keep posting regularly. Don't run after no. Increase the number of followers, and focus on providing valuable content.


WhatsApp Down Globally

WhatsApp Down Globally 

व्हाट्सएप डाउन ग्लोबली  WhatsApp 

WhatsApp Down Globally

User reports indicate problems on WhatsApp

WhatsApp down in longest outage ever globally

WhatsApp Messenger is a cross platform mobile messaging app for smart phones like iPhone, Android phone, Windows Mobile or Blackberry. WhatsApp allows users to send and receive messages, photos and other information and is considered an alternative to text messages or SMS. Is it up or down? Is it down for me? Check Status or Report Your Problems Below!

Most of the reports were about messages not happening, while others reported server disconnection and app crashing completely

Messaging service WhatsApp has not been working across the world since afternoon in what is being seen as the biggest outage ever.

Leading online tool Down Detector started seeing unusually high "problem reports" at 1205 a.m., and listed thousands of such reports as of 1 p.m. in India, WhatsApp's largest market by user base. Most of the reports were about messages not going through at 69 percent, while others reported server disconnection and app crashing altogether. Social media users in Italy and Turkey also posted about the message being unable to send. According to the BBC report, the messaging service has been stopped for users across the UK. More than 5 billion users depend on WhatsApp for communication and payments.

This page provides indented, real-time WhatsApp status overview.

WhatsApp Messenger is a cross platform mobile messaging app for smart phones like iPhone, Android phone, Windows Mobile or Blackberry. WhatsApp allows users to send and receive messages, photos and other information and is considered an alternative to text messages or SMS.

#WhatsAppdown




व्हाट्सएप डाउन वैश्विक स्तर पर अब तक के सबसे लंबे आउटेज में

व्हाट्सएप मैसेंजर आईफोन, एंड्रॉइड फोन, विंडोज मोबाइल या ब्लैकबेरी जैसे स्मार्ट फोन के लिए एक क्रॉस प्लेटफॉर्म मोबाइल मैसेजिंग ऐप है। व्हाट्सएप उपयोगकर्ताओं को संदेश, फोटो और अन्य जानकारी भेजने और प्राप्त करने की अनुमति देता है और इसे टेक्स्ट संदेश या एसएमएस का विकल्प माना जाता है। क्या यह ऊपर या नीचे है? क्या यह मेरे लिए नीचे है? स्थिति की जाँच करें या नीचे अपनी समस्याओं की रिपोर्ट करें!

अधिकांश रिपोर्ट संदेशों के नहीं होने के बारे में थीं, जबकि अन्य ने सर्वर डिस्कनेक्शन और ऐप पूरी तरह से क्रैश होने की सूचना दी थी

मैसेजिंग सेवा व्हाट्सएप दुनिया भर में दोपहर के बाद से काम नहीं कर रहा है, जिसे अब तक के सबसे बड़े आउटेज के रूप में देखा जा रहा है।

प्रमुख ऑनलाइन टूल डाउन डिटेक्टर ने 1205 बजे असामान्य रूप से उच्च "समस्या रिपोर्ट" देखना शुरू कर दिया, और भारत में दोपहर 1 बजे तक हजारों ऐसी रिपोर्टों को सूचीबद्ध किया, जो उपयोगकर्ता आधार द्वारा व्हाट्सएप का सबसे बड़ा बाजार है। अधिकांश रिपोर्टें 69 प्रतिशत पर संदेशों के नहीं जाने के बारे में थीं, जबकि अन्य ने सर्वर डिस्कनेक्शन और ऐप के पूरी तरह से क्रैश होने की सूचना दी थी। इटली और तुर्की के सोशल मीडिया यूजर्स ने भी संदेश नहीं भेज पाने के बारे में पोस्ट किया। बीबीसी की रिपोर्ट के मुताबिक, पूरे यूके में यूजर्स के लिए मैसेजिंग सर्विस बंद कर दी गई है। 5 बिलियन से अधिक उपयोगकर्ता संचार और भुगतान के लिए WhatsApp पर निर्भर हैं।

यह पेज इंडेंट, रीयल-टाइम व्हाट्सएप स्टेटस ओवरव्यू प्रदान करता है।

व्हाट्सएप मैसेंजर आईफोन, एंड्रॉइड फोन, विंडोज मोबाइल या ब्लैकबेरी जैसे स्मार्ट फोन के लिए एक क्रॉस प्लेटफॉर्म मोबाइल मैसेजिंग ऐप है। व्हाट्सएप उपयोगकर्ताओं को संदेश, फोटो और अन्य जानकारी भेजने और प्राप्त करने की अनुमति देता है और इसे टेक्स्ट संदेश या एसएमएस का विकल्प माना जाता है।

#व्हाट्सएपडाउन

https://lnkd.in/de3u_qfX
#WhatsAppdown #WhatsApp #Down #Globally  WhatsApp




All New Trends that will Impact Our SEO Strategy.


All New Trends that will Impact Our SEO Strategy.

Here are three Trends that will impact your SEO strategy.

Online Shopping

Conversational queries.

Video marketing. 

Reinforcing your EAT signals.

Image optimization and accessibility in 2023. 

Rise of the featured snippet. 

The importance of semantically related keywords.

Everyone is heading for those top few lists on Google search results pages under the keywords they know to bring in targeted traffic.

Anyone with a high ranking wants to be there, and up-and-coming companies are always refining their techniques to get to those top spots.

Unlike many things, this is a zero-sum game.

If someone gets the top spot, it means whoever had it was knocked down.

For this reason it is important to stay ahead of the curve in SEO. Want to see what's Trending for SEO in 2023?

Here are all the best Trends that will impact your SEO strategy.

1. Importance of fresh, high quality ingredients -

High-quality content that answers visitors' questions or provides solutions they're looking for is an important part of giving visitors a great experience on your website.

2. Leverage the Power of Video -

People love video content. It's simply more appealing than the bland text and graphics. An entertaining video on your website can keep people hooked to your website longer, which is rewarded by Google with higher search rankings.

3. Potential customers value their security and privacy -

No one wants their data to be stolen while transacting online. If they see a message at the top of their browser telling them that your website is not secure, they will quickly go elsewhere.

4. Optimizing your SEO for Voice Search -

Beyond smartphones, the prevalence of digital assistants like Amazon Alexa and Google Assistant has increased the number of voice searches over the years. When optimizing for voice search, it helps to target keywords in the form of a query. These will usually be long-tail keywords that are usually quite specific.

5.E-A-T (Expertise, Empowerment and Reliability) -

SEO E-A-T is critically important if you have a business that provides advice or sells products or services that could potentially affect an individual's health, happiness, safety or financial stability.

हर कोई Google खोज परिणाम पृष्ठों पर उन शीर्ष कुछ सूचियों के लिए उन खोजशब्दों के तहत हो रहा है जिन्हें वे लक्षित यातायात लाने के लिए जानते हैं।

उच्च रैंकिंग वाला कोई भी व्यक्ति वहां रहना चाहता है, और आने वाली कंपनियां हमेशा उन शीर्ष स्थानों को प्राप्त करने के लिए अपनी तकनीकों को परिष्कृत कर रही हैं।

कई चीजों के विपरीत, यह एक शून्य-राशि का खेल है।

यदि कोई शीर्ष स्थान प्राप्त करता है, तो इसका मतलब है कि जिसके पास भी था वह नीचे गिरा दिया गया।

इस कारण से SEO में कर्व से आगे रहना महत्वपूर्ण है। देखना चाहते हैं कि 2023 में SEO के लिए क्या रुझान है?

यहां सभी बेहतरीन रुझान हैं जो आपकी एसईओ रणनीति को प्रभावित करेंगे।

1. ताजा, उच्च गुणवत्ता वाली सामग्री का महत्व -

उच्च गुणवत्ता वाली सामग्री जो आगंतुकों के प्रश्नों का उत्तर देती है या उनके द्वारा खोजे जा रहे समाधान प्रदान करती है, आगंतुकों को आपकी वेबसाइट पर एक अच्छा अनुभव देने का एक महत्वपूर्ण हिस्सा है।

2.वीडियो की शक्ति का लाभ उठाएं -

लोग वीडियो सामग्री पसंद करते हैं। यह ब्लैंड टेक्स्ट और ग्राफ़िक्स की तुलना में बस अधिक आकर्षक है। आपकी वेबसाइट पर एक मनोरंजक वीडियो लोगों को आपकी वेबसाइट पर लंबे समय तक लटकाए रख सकता है, जिसे Google द्वारा उच्च खोज रैंकिंग के साथ पुरस्कृत किया जाता है।

3. संभावित ग्राहक अपनी सुरक्षा और गोपनीयता को महत्व देते हैं -

कोई नहीं चाहता कि ऑनलाइन ट्रांजेक्शन करते समय उनका डेटा चोरी हो जाए। यदि उन्हें अपने ब्राउज़र के शीर्ष पर एक संदेश दिखाई देता है जो उन्हें बता रहा है कि आपकी वेबसाइट सुरक्षित नहीं है, तो वे जल्दी से कहीं और जाएंगे।

4. Voice Search के लिए अपने SEO को ऑप्टिमाइज़ करना -

स्मार्टफोन से परे, अमेज़ॅन एलेक्सा और गूगल असिस्टेंट जैसे डिजिटल असिस्टेंट के प्रचलन ने पिछले कुछ वर्षों में वॉयस सर्च की संख्या में वृद्धि की है। ध्वनि खोज के लिए अनुकूलन करते समय, यह एक प्रश्न के रूप में खोजशब्दों को लक्षित करने में मदद करता है। ये आमतौर पर लंबी-पूंछ वाले कीवर्ड होंगे जो आमतौर पर काफी विशिष्ट होते हैं।

5.E-A-T (विशेषज्ञता, अधिकारिता और विश्वसनीयता) -

यदि आपका कोई व्यवसाय है जो सलाह देता है या उत्पादों या सेवाओं को बेचता है जो संभावित रूप से किसी व्यक्ति के स्वास्थ्य, खुशी, सुरक्षा या वित्तीय स्थिरता को प्रभावित कर सकता है, तो SEO E-A-T गंभीर रूप से महत्वपूर्ण है।

#seo #strategy #google #business #digital #experience #content #quality #people #seoTrends

Google Tools for MBAs By Pragati Agrawal

Google Tools for   MBAs

By @Pragati Agrawal 


A master of business administration (MBA) can prepare students for various management careers. These careers' high salaries help make business one of the most popular majors for college students. 

Thousands of people apply to MBA degree programs each year. MBA students learn the general principles and practices of business, including accounting, management and leadership, finance, and economics.

Business majors also study business ethics, marketing, operations, and analytics. Many MBA programs offer concentrations in areas like international business, entrepreneurship, or strategic management.

Staying organized is crucial to success in business school. Study and productivity apps can help MBA candidates manage their time, collaborate with other students, and keep track of notes and to-do lists.



Why Do You Need MBA Tools

Business school can be a challenging, rigorous experience. Various MBA tools can support student success by encouraging organization, increasing productivity, and improving study habits. Apps also promote 

time management and collaboration with others.

For example, note taking apps like Evernote improve note searchability and organization. Apps like Google Docs and Hive make group projects easier, offering real-time collaborative editing and tracking.

MBA apps that support productivity and study habits can also help business school applicants prepare for standardized tests like the GMAT and GRE.



There are many MBA apps to choose from, but we feature some of the best ones below :-


Featured Apps for Business Students :- To create this ranking of the best MBA tools, we considered customer reviews and download frequency. We also accounted for affordability, platform availability, and 

ease of use. The helpful organizing, studying, and focusing features of these software applications set them apart as some of the most useful MBA apps.


1. If This Then That (IFTTT) :-

Students can use IFTTT as an MBA app that automates, integrates, and connects their favorite apps and devices. Over 700 services, apps, and devices use IFTTT to integrate with 

each other. Users can enable published Applets (automations that connect two or more services) on their devices or create their own Applets.


For example, you can create an Applet that tracks your work or study hours in Google calendar. Enable an Applet that starts tracking your time whenever you arrive at your work or study location and adds that time to your Google calendar.


Cost: Free and paid premium options


Key Features: Automates, integrates, and connects apps and devices


Devices: Smartphone, desktop, tablet, browser


Get It:Google Play,App Store,Web



2. Hive :- An all-in-one project management tool, Hive is one of the best MBA apps for increasing productivity. The Hive app provides time tracking, collaboration and messaging, and automation. Students can 

use Hive's project management tools to work on and keep track of assignments and group projects. They can create to-do lists, auto-schedule meetings, prioritize tasks, and edit collaboratively in real-time. 

Business students can also use Hive to take notes while in class. Hive offers integrations with Google Drive, Slack, Dropbox, and Zoom. This can further improve productivity on class assignments, especially 

when working with other students.


Cost: Free or upgrade to premium options


Key Features: Project management, time tracking, collaboration, note taking


Devices: Desktop, mobile, browser


Get It : Mac,Windows,Google Play,App Store,Web



3. Google Docs :-

Google Docs is a completely free word processor available on the web. Business students can create and edit documents and take notes directly in their web browser. Google Docs saves all 

edits automatically. MBA candidates can use the Google Docs template gallery to create documents, insert and edit images, and share documents with others. A major highlight of this MBA app is the ease of 

collaboration, allowing real-time editing for multiple users. You can set Google Docs to sync across your devices.


Cost: Free


Key Features: Word processing, note taking, collaboration


Devices: Desktop, mobile, browser


Get It : Google Play,App Store



3. Calendly :-

MBA students may struggle to balance classes, work, and internships. On top of that, business school is known for requiring a lot of team projects and group work. Calendly is a scheduling app 

that makes it easier to manage workflow and schedule group meetings or study sessions. Rather than emailing back and forth to find a time that works for everyone, Calendly invites people to share their 

availability. Calendly also sends automatic reminders and follow-up emails, automating the workflow. It also lets people easily reschedule.


Cost: Free or upgrade to premium options


Key Features: Scheduling, workflow management


Devices: Mobile, browser


Get It : App Store,Google Play,Chrome,Firefox



4. Evernote :-

Business students need to take detailed notes. Instead of relying on hand-written notes, which can be difficult to search and keep track of, learners can use a digital note taking app. One of the 

most popular MBA apps for note taking, Evernote, makes it easy to stay organized. Business students can go completely paperless if they want to. Evernote lets users make notes more useful by adding images,

audio, documents, and scans. The app also syncs automatically to all of the user's devices. The free plan has device limits.


Cost: Free or upgrade to premium versions


Key Features: Taking and organizing notes


Devices: Computer, mobile, browser


Get It : App Store,Google Play,Windows,Mac App Store



5. Last Pass :-

Business school students have to juggle many online accounts. Last Pass is an MBA app that can help keep track of usernames and passwords. Use Last Pass to automatically log in to websites

 and other apps. After you save a password in LastPass once, it remembers the password for you. Students can use a Last Pass authenticator or a master password. LastPass facilitates storage of digital records,

 safe and easy password sharing, and dark web monitoring.


Cost: Free or upgrade to premium options


Key Features: Password management, password generator


Devices: Computer, mobile, browser


Get It : App Store,Google Play,Windows,Mac,Linux



6. Troop Messenger :-

Troop Messenger facilitates team business communication.This instant messaging MBA app prioritizes data security, intellectual property ownership, and ease of use. Features include 

group calling, remote screen sharing, unlimited video conferencing, and a Dropbox/Google Drive integration. Using Troop Messenger's mobile apps, users can share files, text, and media with other apps.

MBA candidates may find Troop Messenger useful for group projects. Businesses commonly use TroopMessenger for team communication and collaboration, so learners who start using it while in school can 

add it to their resume. Free trials are available.


Key Features: Business communication, chat, collaboration


Devices: Mobile, desktop


Get It: App Store,Google Play,Windows,Mac,Linux



7. MBA Skool:

Digital Study Guide :- MBA Skool Digital Study Guide is an MBA app that provides business, management, and strategy information and resources. MBA graduates and business professionals 

review all of MBA Skool's content. Students can use MBASkool to study for tests, research papers, and better understand topics covered in class. Users can find study guides, business articles, self-quizzes, 

and self-directed courses. Learners can read through 100 business group discussion topics with questions, answers, and conclusions. Available classes cover marketing management, operations and supply 

chains, and human resources management. MBA Skool also includes information about business concepts. Users can consult MBASkool to better understand common business theories and practices.


Cost: Free


Key Features: Study help, article, skill tests


Devices: Computer, browser


Get It: Web



8. Chegg :-

College book renter Chegg makes our list of MBA tools. Chegg offers test practice and preparation, homework assistance, and professional proofreading. Depending on their needs, students can 

download Chegg Study, Chegg Math Solver, Chegg eReader, and/or Chegg Prep. Users can search 9,000 textbooks, find millions of answers to common homework questions, and get answers from experts 

24/7. Other tools include plagiarism checks, instant citations, and step-by-step math help. Chegg's dedicated business section has categories for accounting, finance, economics, and operations management. 

MBA candidates may find the business definitions part of the app helpful. Users get access to various top business solution manuals. Chegg also offers textbook rentals and sells used textbooks.


Key Features: Test prep and practice, homework help, professional proofreading


Devices: Web, mobile


Get It: App Store,Google Play



9. Calm :-

While not an MBA app per se, Calm can help students manage anxiety, focus better, and reduce stress through guided meditations and calming background sounds and music. The app can also 

facilitate better sleep. The Calm Body programs include video lessons of gentle stretching and movement.


Key Features: Short meditations, sleep stories, calming background noise and music, gentle stretching exercises


Devices: Computer, mobile, web, Apple TV, Samsung TV, Sonos, Apple Watch, Google Home


Get It: App Store,Google Play,Browser.


Pragati Agrawal MBA 

Business Analyst

AirCrews Aviation Pvt. Ltd.

www.AircrewsAviation.com

Pragati@Air-Aviator.com 

https://linktr.ee/pragatiagrawal 

https://pragatiagrawal.vcardinfo.com 

Google Tools for MBAs By Pragati Agrawal MBA BA AirCrews Aviation P Ltd
















Google Tools for MBAs

https://www.anxietyattak.com/2022/10/google-tools-for-mbas-by-pragati-agrawal.html

By @Pragati_Agrawal💖



Top Google Tools for MBAs By by Surabhi Chourasia

 


Top Google Tools for MBAs 

                                                                                                        By @Surabhi Chourasia


                                

Technology evolves incredibly quickly, and this includes the

technology used in the workplace. The question for many

attending school or planning a return to education is which

software and systems they need to understand in order to be

efficient in the workplace. After all, it is more important to be

an expert in what matters than somewhat familiar with a wide

range of tools.

                       

The free Google tools for business are significantly helpful for

business and startup owners in this digital era. Those tools

can assist your companies in daily operation and get their

websites to appear on the top page of Google search results.

Any business needs the help of tools to ensure that their

website works in an efficient manner. The biggest advantage

of using tools is that they provide you with a new set of

functions incorporated for your website. Tools further improve

the logistics and dynamics of the website and in turn, make a

huge difference in the revenue of your company. 

So, we have come up with a list of important Google tools

that you must absolutely use to create the maximum impact.

Moreover, since all the tools mentioned here do not cost you a

dime, it makes perfect sense for you to try all of them and

eventually use the ones you like. 

                        


Talking about the best Google business apps, many people are

familiar with Gmail and Google Drive, Google’s most trendy

free tools for communication, content production,

collaboration, and storage. Besides, Google Analytics to

improve SEO and Google Trends for a thorough insight

into global keyword trends are also popular among marketers.

In this world of entrepreneurship in a digital medium, these

tools can help you get on top of the results you expect.

It is important to make sure that your business, be it small

or big, improves and rises above your competitors. And there

is no better medium than the internet itself to improve your

growth. 


Since the goal for any entrepreneur is to work smarter than

hard, these tools can help you achieve that. Whether your

business on the internet is run in the form of a blog, corporate,

news portal or an e-commerce platform, these Google tools

help your business take a new positive turn. 

Here Are 30 Essential Software Tools Future MBAs Need To

Master

1) Google Analytics

The information or data about your business can add great

value to your business. Google Analytics helps you get all the

data you need, including web traffic on your website, making it one of the best free tools available on the internet to help you understand your growth and online presence. 

It allows you to use online analytics information to help you

improve the content you put on your website and thereby

improve user experience and optimization for better sales,

which is obviously the end goal. 

This tool enables you to find the source or the medium of the

user on your website, thus allowing you to understand if your

marketing plans have worked or not. By having this

information, you can devise new plans for your growth. 


2) Google Data Studio

Google Data Studio is the younger brother of Google Analytics

that’s made for beginners who are new to using tools.

At times, you just need data shown in simple pie charts

or graphs to give you an idea about your website’s performance.

It is important that you use this data to have a better

understanding of your business and its performance.

With simple data analysis, you can easily run your small

business better.


3) Google Search Console


Once known as Google Webmaster Tools and now rebranded

to Google Search Console, this tool is perfect for webmasters.

It not only helps you in checking the indexing status but also

optimizes the visibility of your website. 

Furthermore, it is the most important tool for Search Engine

Optimization (SEO). Any entrepreneur who works with the

help of an online website would know the incredible

importance of SEO to get prospective customers to your

website. 


With this tool, you get the power to track your site’s search

performance and thus cater to the needs of your users by

providing suitable content. Once Google starts tracking your

website, you can get data on the organic search results and

their respective performance results. 

4) Google Blogger

Blogger is a free service that allows you to create and publish

blogs. Not many people know this, but Blogger is also one of

Google’s business tools. Pyra Labs developed the tool, and

Google bought it in 2003. 

Blogger is more prevalent among individuals, and not many

businesses use the site to its full potential. However, it has

some great features for creating blogs. For example, different

designs, flexible layouts, and hundreds of background pictures

are available for users to create their blogs. In addition,

Blogger allows you to save thousands of posts, images, and

other files for free with Google to save your memories.


5) Google Keyword Planner

Creating your website content without the use of relevant

keywords does no justice to your website in the long run.

To help you create content relevant to specific keywords,

you must definitely use Google Keyword Planner. It gives you

a detailed analysis of the average keyword searches on a

monthly basis and thus helps you come up with relevant data.

More than anything, it helps you create a new content

marketing strategy. 


6) Google Tag Manager

There are not many tools that help you in keeping track of

tags and code snippets, which is extremely helpful in case you

are running Facebook Ads. By using Google Tag Manager, you

can easily keep a count on the codes and tags on your mobile

app, without hitting the backend of the website. Since

Facebook Ads is already integrated with Google Tag Manager,

you can use the app with ease on your phone to get all the

information and data. 


7) Test my Site from Think with Google

If you do not have a fast website, you will not rank among the

best websites on the net. Therefore, you need to make sure

that the pages on your website load quickly. Furthermore,

since most of the traffic comes from smartphones these days,

it is important to make sure that your website is perfectly

aligned to work on a smartphone. This tool can help you do

all of that.


8) Google Pagespeed Insights

This tool is ideal for web page designers and developers, as it

allows you to better the loading time of pages. The ideal time

suggested by Google is 3 seconds to get the maximum number

of hits on your websites. Therefore, you need to start using the

Google Pagespeed Insights and check for your scores on it to

get an understanding of how optimized your page is.


9) Google Trends


This tool allows you to search for trends in your specific

region to get information on the trending topics of your area.

By having an idea about the trending topics, you can create

relevant blog posts and articles for your website.

This is perfect for news portals or websites that comment or

put their views in front of relevant topics. 


10) Google Alerts

This tool helps you get updates as soon as some news related

to the keyword comes in. You can select the keywords you

want alerts on and this tool will do the rest. Since the keyword

you choose can get used on Google multiple times a day, you

can choose the frequency at which you need to get the alerts.

It can be once a day or once a week or even every single time

it comes up. 


11)  Google Grow My Store

Google Grow My Store for businesses

Google Grow My Store is another helpful one among the

Google tools for business, especially small online retailers.

Like Google Mobile-Friendly Test, this tool also gives the retail

businesses’ websites evaluation of their performance.

However, the difference is that Mobile-Friendly Test is to test

the web site's mobile-friendliness only, whereas Google Grow

My Store will give you more than that.



12) Google Scholar

Google Scholar for businesses

Google Scholar, as the name says, is where you can find all the

scholarly publications. The tool indexes the full text or

metadata of academic literature published in various

formats and fields.

Google Scholar is considered one of the best Google tools

for a reason. 

With the tool, users can search for all kinds of academic

literature, explore relevant works and authors, create an

author profile for themselves, and check to see people

citing their works. In addition, they can do all of those things

from one sim on the Google Shopping Insights website to a

couple of locations.

13) Google AdSense

Google Adsense for businesses

Google AdSense is a Google initiative that allows website

publishers in the Google Network of content sites to show

text, picture, video, or interactive media advertisements

tailored to their sites’ content and audience. Google is in

charge of administering, sorting, and maintaining these

advertisements. Thanks to the tool, companies can create

mobile-optimized ads and make more money from their

websites.

Google Adsense offers some precious ads to increase

efficiency in businesses’ advertising. For example, it will

check your ads to ensure they have high enough quality and

related content. To get started, you only need a Google

account, phone number, postal address, and a website linked

to Adsense.

14) Google Developers

Google Developers for businesses

Google Developers offers software development tools and

platforms, as well as APIs and technical resources.

In addition, the site includes instructions on how to use Google

developer tools and APIs and discussion forums and blogs for

developers using those tools.


In addition, Google Developers provides various products that

assist businesses in building high-quality applications,

growing the number of active users, and making money

through attractive advertisements and in-app purchases.



15) Google Digital Garage

Google Digital Garage provides a wide range of free online

courses related to Data and Tech, Digital Marketing, and

Career Development. Industry experts, prominent

entrepreneurs, and some of the world’s most prestigious

organizations have given their approval to most of these

courses.


Google Digital Garage is a fantastic site that benefits both

employers and employees. The on-sites training courses can

help business owners learn about tools that help their

businesses succeed and improve their staff’s professional

skills.



16) Google My Business

Do you want to list business with Google? Try Google

My Business, one of the best Google’s pro-business tools.

The tool helps business owners create a business profile, including their basic info, photos, logos, customer reviews, and many more. Thanks to the profile created, new customers can learn more about the businesses.


This tool is perfect for those businesses that work from an

office. It allows you to strengthen your website using the best

SEO strategies. The information you put on this tool is what

comes up when a customer does a Google search for your

office or business on Google maps or just on Google.

Therefore, all the information you put there must be correct and updated. 


Google My Business is a free, easy-to-use, and personalized

tool with some handy features for businesses to build their

brand awareness. For example, business owners can connect

and interact with customers quickly by answering customers’

reviews, sending and receiving messages in their business

profile. In addition, a business profile is an excellent place for

businesses to showcase their products, services to customers.


17) Google For Retail

As their name says, Google for Retail is a Google app for

business, especially online retailers. The tool’s primary

purpose is to help business owners engage with customers,

build their brand, and increase revenue. 


One of the best features of Google for Retail is suggesting

solutions and tools based on users’ goals. For example,

suppose your business’s goal is to grow local sales.

In that case, Google for Retail will recommend some handy

tools like Free local product listings, Local inventory ads, or

Smart shopping campaigns. In addition, the tool integrates

with Google Search, Google Assistant, Maps, and Youtube to

help online retailers reach millions of online shoppers every

day.

18) Grow with Google

Growing with Google ensures that everyone has access to the

possibilities offered by technology. In addition, they help

people gain the skills they need to get jobs, progress their

professions, and expand their companies by providing free

tools and training. Therefore, this tool is suitable for both

employers and employees.

Grow with Google will suggest tools and online courses to

help business owners reach their goals. For example,

for those who want to digitize their businesses, the tool can

quickly evaluate their store’s website and suggest ways to

improve it. 

19) Google PageSpeed Insights

Google PageSpeed Insights is another tool that Google small

business finds extremely helpful. The tool checks and lets you

know how your business site’s performance is. In addition,

it also offers suggestions to improve and make your page faster. Thanks to this handy tool, pages are faster, thus getting a higher ranking on the Google search engine.

The process of getting your website checked up is

straightforward and fast. All you need to do is input the URL

link to your site and wait for it to give you the performance

score. After that, based on the score and suggestion from

Google PageSpeed, you can start improving your website.



20) Think With Google

Think with Google for businesses

Think With Google is another nice one among the free Google

programs for businesses. You can receive market insights,

valuable articles, research materials, case studies, various

infographics, and interviews with industry executives from

this site. In addition, it is continuously updated with a wealth

of valuable information that you can use to expand your

company.


With Think With Google, you can do so many things.

For example, you can get the newest customer insight,

use the data to transform your marketing, find tools to make

your marketing data-driven, and many more.

21. Google Hangouts


Google Hangouts was a chat software aimed at business

communication that lets users initiate and participate

in one-on-one or group text, phone, and video conversations.

You can use the tool from anywhere, on every electronic device, from mobile to desktop. Google Hangouts for mobile is available now in both IOS and Android.


Google Hangouts is a convenient tool for team meetings,

training, and discussions. The process to get started using it is

also straightforward. All you need to do is log into your

Google account, access the site, add the phone number or

contact you want to communicate with, and start using it.

22) Google Search Console

Google Search Console is one of the best google business apps

that many business owners and marketers have used.

The tool’s main purpose is to assist you in determining your

site’s Search traffic and performance, resolving difficulties,

and ensuring that your site shines in Google Search results. 

Google Search Console has many fantastic features for users

to improve their sites’ performance. For example,

it can integrate with Google Analytics to analyze your sites

and their position on Google search.

In addition, you will receive notification if there is a problem

with your websites and advice on how to fix it.

23) Google for Startups

Google for Startups is a fantastic Google tool for new

business owners. Its goal is to help people build and grow

their startups. What Google for Startups does is suggest

relevant tools to help startup owners in different aspects.

For example, it recommends Google Ads and Google Optimize

to launch ads and improve ads performance regarding brand

and marketing.

This tool is one of the best Google apps for startups for a

reason. It has supported a vast number of startups worldwide,

creating 130 thousand jobs, and raising $6.7 billion in funding

in 2020.

24) Google Shopping Insights


As a smaller part of Think With Google, Google Shopping

Insights is a free tool that compiles data from all of the

Google Shopping network’s brands and consumer

shopping-related search inquiries.

This site is a guide for business owners and marketers to

customers’ shopping journey. As a result, companies

can have more profound insights into customer behaviors,

and improve ads performance regarding brand and marketing,

thanks to Google Shopping Insights.


You can find many articles and case studies about marketing

strategies and customers’ insights on the Google Shopping

Insights website. Besides, other relevant statistics,

research, and data are also available for users to get to know

their customers better.

25 Google Optimize

Google Optimize is a Google tool for businesses, which is

included in Google Marketing Platform. It allows you to test

different web page variations to evaluate how they perform

against a set of goals. After that, the program keeps track of

your experiment’s outcomes and tells you which version is the

clear winner.

You may test new website designs, layouts, and content with a

portion of your users by conducting experiments in Optimize.

Instead of depending on intuition and opinion to identify the

optimal page or site design, you can run a study that compares

several techniques with real-world users and produces data

that is easy to read and comprehend.

26) Google Marketing Platform

Google Marketing Platform for businesses

Google Marketing Platform is an advertising and analytics

platform that helps marketers make better decisions and get

better outcomes. It includes several free, easy-to-use local

business apps for small businesses and some advanced tools

for larger businesses. These apps help companies build

stronger customer relationships and improve marketing

outcomes with extensive advertising and analytics tools.

Google Marketing Platform can also integrate with other tools

in Google for organization, such as Google Analytics, Data

Studio, and many more, to bring out the best results for your

business.


27) Gmail



Hardly is there anyone not knowing about Gmail, a free and

worldwide popular email service from Google. Obviously,

many people use Gmail, but not all of them know about all

the great features of this tool. For example, you can take

actions like viewing attachments, RSVP-ing, or snoozing

messages in the app without opening emails.

In addition, Gmail is also one of the safest email tools with

the feature of blocking dangerous emails. Besides, Gmail

users can set reminders to follow up on communications and

react to them so that nothing falls through the cracks.

28) Google Workspace

Google Workspace for businesses

Google Workspace is a set of cloud computing, productivity,

collaboration technologies, and software and products.

It provides a creative way to increase the productivity of team

collaboration. The website was formerly named G Suite and

includes different Google tools for business collaboration,

such as Google Drive, Docs, Sheet, Meet, and many more.


Google Workspace is currently free for every user. However, it

also offers some paid plans with more convenient features for

businesses. In addition, every plan has a 14-day trial use so

that users can see if the program suits their businesses.

 29) Google AI

People at Google AI work on research to enhance the field’s

state-of-the-art, apply AI to products and new areas, and

provide tools to guarantee that everyone has access to AI.

Using Google AI, business owners can put Google’s artificial

intelligence into application, making their businesses function

more smoothly and discovering new ways to satisfy consumers.

In addition, the Google AI site has a blog site on various topics,

such as introducing new AI products, recent AI-related

research or knowledge, and many more.

30)  Market Finder

Market Finder is a free Google tool that assists you in

expanding your business into overseas markets. Market

Finder is separated into three areas, each of which provides

tailored market insights to assist you in determining which

markets to target, setting up your operations, and marketing

your business in new markets recommended by Market Finder.

The way Market Finder works is straightforward. First, you

give the link to your company’s website, from which the tool

will extract the product categories you sell or the services you

provide. Then, market Finder will produce your suggested

markets based on this. The working process is divided into

three stages: looking for new opportunities, making a strategy

for your operations, and promoting your company.

The software tools we’ve mentioned are invaluable whether

you use them to improve your own productivity or end up

using them in the workplace. Master these online tools, and

you’ll be ready to advance to the next level. 

Surabhi Chourasia (MBA)

Marketing Manager

surbhichourasiya5@gmail.com

AirCrews Aviation Pvt. Ltd

www.AirCrewsAviation.com