Alfa Digi Marketing Training Programme At Manglore KS

Alfa Digi Marketing Training Academy  
[ Division Of AirCrews Aviation Pvt Ltd] 
  
Alfa Digi Marketing Training Programme   At Manglore 


Alfa Digi Marketing Training Academy  
 Digital Marketing Training Course


[A] 45 Days Digital Marketing Training Course


Whether you're a complete Beginner, Business owner or marketing professional looking to upskill, this Digital Marketing Program is perfect for you to become a Digital marketer. This comprehensive course, delivered 100% online, teaches the key Digital marketing skills required for the modern workplace. Learn Google Tricks, social media marketing and SEO, Analytics, mobile marketing and much more.  The course is delivered 100% Practically, with a full support team on hand to help at any time. With our stunning interactive learning system, you’ll learn in handy bite-sized sections, while quizzes and practical exercises bring your learning to life. Start your Digital journey with us today.


Duration :  45 Days 6 Weeks  [ 4 Days a Week / 1 Hr Per day ]

Fees :    Rs 3999 Only 


M 01 : Digital Marketing Fundamentals 
M 02 : Website Planning and Structure 
M 03:Facebook Marketing for Business
M 04 : Google AdWords and PPC @ 
90 % Case Studies and Practical Assignments

Certificate  : Certificate will provide after completing the course

[B] 3Months Digital Marketing Training Course

Duration :   3 Months 12 Weeks  [ 4 Days a Week / 1 Hr Per day ]

Fees :    Rs 11,999 Only 

M 01 : Digital Marketing Fundamentals 
M 02 : Website Planning and Structure 
M 03:Facebook Marketing for Business
M 04 : Google AdWords and PPC @ 
M 05 : YouTube and Video Marketing 
M 06 : E-mail Marketing for Business 
90 % Case Studies and Practical Assignments

Certificate  : Certificate will provide after completing the course


[C] 6 Months Digital Marketing Training Course


Duration :   6 Months 24 Weeks  [ 4 Days a Week / 1 Hr Per day ]

Fees :    Rs 22,999 Only 


M 01 : Digital Marketing Fundamentals 
M 02 : Website Planning and Structure 
M 03:Facebook Marketing for Business
M 04 : Google AdWords and PPC @ 
M 05 : YouTube and Video Marketing 
M 06 : E-mail Marketing for Business 
M 07 : Google Plus for Business 
M 08: LinkedIn and Twitter Marketing 
M 09:  Google Analytics and Webmaster
90 % Case Studies and Practical Assignments

Certificate  : Certificate will provide after completing the course


[D]12 Months Digital Marketing Training Course


Duration :   12  Months 48 Weeks  [ 4 Days a Week / 1 Hr Per day ]

Fees :    Rs 42,999 Only 

M 01 : Digital Marketing Fundamentals 
M 02 : Website Planning and Structure 
M 03:Facebook Marketing for Business
M 04 : Google AdWords and PPC @ 
M 05 : YouTube and Video Marketing 
M 06 : E-mail Marketing for Business 
M 07 : Google Plus for Business 
M 08: LinkedIn and Twitter Marketing 
M 09:  Google Analytics and Webmaster
90 % Case Studies and Practical Assignments

Certificate  : Certificate will provide after completing the course


Course Modules 

M 01 : Digital Marketing Fundamentals 
M 02 : Website Planning and Structure 
M 03:Facebook Marketing for Business
M 04 : Google AdWords and PPC @ 
M 05 : YouTube and Video Marketing 
M 06 : E-mail Marketing for Business 
M 07 : Google Plus for Business 
M 08: LinkedIn and Twitter Marketing 
M 09:  Google Analytics and Webmaster 
M 10:  Search Engine optimization (SEO ) 
M 11:  Affiliate Marketing & Google AdSense 
M 12:  Case Studies and Practical  Assignments
90 % Case Studies and Practical Assignments

Module 1 : Digital Marketing Fundamentals   
Section 01 : What is Digital Marketing
Section 02 : Inbound vs Outbound Marketing
Section 03 : Content Marketing
Section 04 : Understanding Traffic
Section 05 : Understanding Leads
Section 07: Strategic Flow for Marketing Activities

Module 2 : Website Planning and Structure  

• WWW
• Domains Buying a Domain
• Website Language & Technology
• Core Objective of Website and Flow
• One Page Website S
• Strategic Design of Home Page
• Strategic Design of Products & Services Page
• Strategic Design of Pricing Page
• Portfolio, Gallery and Contact Us Page
• Call to Action  
• Designing Other Pages
• SEO Overview
• Google Analytics Tracking Code
• Website Auditing
• Designing  Blogger 

Module 3 : Level -1 Facebook Marketing Fundamentals 
• Profiles and Pages
• Business Categories
• Getting Assets Ready
• Creating Facebook Pages Page
• Info and Settings
• Facebook Page Custom URL
• Invite Page Likes
• Featured Video
• Pin Post and Highlights
• Scheduling Posts
• Facebook Events
• Reply and Message
• Facebook Insights Reports Competitor's
• Facebook Page
• Ban User on Facebook Page
• Connect with Twitter

Module 4 : Level -2 Facebook Ad Campaigns 
• Organic v/s Paid
• Defining Ad Objective Performance
• Matrix Ad Components
• Designing Creative Image
• Facebook Ad Structure
• Setting Up Facebook Ad Account
• Create Ad -Targeting
• Create Ad -Budgeting
• Create Ad -Creative Content and CTA
• Boosting Page Posts
• Page Promotion
• Video Promotion
• Similar Ads and Audiences
• Tracking Pixels Code
• Remarketing -Website Visitors
• Custom Audiences -Look-Alike
• Custom Audience -Saved Group
• Managing and Editing Ads Ad Reports and Ad Insights
• Billing and Account

Module 3 : Level -3 Facebook Advance Strategies 

• Facebook Business Manager
• People, Pages and Roles
• Ad Accounts Configurations
• Ad Agencies and Assigning Shared Login for FB Business A/c
• Power Editor - Most Advanced
• Email Targeting on Facebook
• Facebook Offers
• CTA on Page
• Posts for Location
• Save Time with Third-Party Tools
• Case Studies
• Practical Examples

Module 4 : Level -1 Google Adwords Basics

• Understanding Adwords
• Google Ad Types
• Pricing Models
• PPC Cost Formula
• Ad Page Rank
• Billing and Payments
• Adwords User Interface
• Keyword Planning
• Keywords Control
• Creating Ad Campaigns
• Creating Text Ads
• Creating Ad Groups
• Bidding Strategy for CPC
• Practical Examples

Module 4 : Level -2 Google Adwords Intermediate 

• PPC, CPM, CPA
• Other Measuring Tools
• Bidding Strategy on Location
• Bidding Strategy on Schedule
• Bidding Strategy on Devices
• Conversion Tracking Code
• Designing Image Ads
• Creating Animated Ads
• Examples on Animated Ads
• Creating Video Ads
• Youtube Video Promotion
• Hi-Jack Competitor’s Video Audience
• Practical Examples

Module 4 : Level -3 Google Adwords Advance Level 

• Remarketing Strategies
• Remarketing Rules
• Remarketing Tracking Code
• Linking Google Analytics
• Designing Remarketing Images
• Shared Budget GWD Software

Module 5 : Level -1 YouTube Marketing Fundamentals 

• Video Flow
• Google Pages for YouTube Channel
• Verify Channel
• Webmaster Tool –Adding Asset
• Associated Website Linking
• Custom Channel URL
• Channel ART
• Channel Links
• Channel Keywords
• Branding Watermark
• Featured Contents on Channel
• Channel Main Trailer
• Uploading Videos
• Uploading Defaults
• Creator Library
• Practical Examples

Module 5 : Level -3 Video Making for YouTube 

• How to make videos
• Camera Angles
• Setting up Lightings
• Shooting Techniques
• Editing Videos
• Editing Audio
• Background Music
• White Board Animation
• Publishing HD Videos
• On Hands Training on Video
• Editing Software
• Practical Examples
• Creating Animated Contents


Module 6 : Level -1 Email Marketing –Content Writing  

• Email Machine –The Strategy
• Email Frequency
• Why People Don’t Buy
• The Fuel –Value
• Triggers in Email using 4Ps
• Sequence of Email Triggers
• Email Example – Topic
• Email Example – Intro
• Email Example – Product
• Email Example - Secondary Value
• Email Example - Fear
• Email Example – Regret
• Email Example – Ask for Sales
• Email Example – Reinforcement
• Email Example – Offers Announcements
• Email Example – Urgency
• Email Example – Cross Sales
• Email Example – Re-Engagement
• Email Example – Buyer vsConsumer

Module 6 : Level -2 Email Marketing Advance Level 

• Email Software and Tools
• Importing Email Lists
• Planning Email Campaign
• Email Templates and Designs
• Sending HTML Email Campaigns
• WebForms Lead Importing
• Integrating Landing Page Forms
• Campaign Reports and Insights
• Segmentation Strategy Segmentation Lists
• Auto-Responder Series
• Triggering Auto-Responder Emails
• AutoResponder Actions

Module 10 : Google   for Business 

• Pages Ranks Higher
• Google Local Business
• Google + Company Page Adding Contact Links
• Utilizing +1 Button Managing Circles
• Posting Contents
• Google Hangouts
• Social Relevance to G+ in Adwords
• Sharing G+ Buttons on Website
• Hashtags and Mentions
• Review and Testimonials


Module 11 : LinkedIN, Twitter and Pinterest 

• LinkedIN -The hub of B2B Networking
• Creating LinkedIN Account
• Updating Contact Information and Links
• Designing Profile and Summary
• Managing Connections
• Advance Searching
• Who Viewed Your Profile
• Endorsements -Publishing and Receiving
• Creating LinkedIN Company Page
• Updating Products and Services
• Marketing on Twitter & Pinterest
• Creating Showcase Pages
• Engaging with Updates
• Running Paid Campaigns
• Recruitment through
• LinkedIN LinkedIN Groups
• LinkedIN Mobile App

Module 12 : Google Analytics and WebMasterTool 

• Web Analytics
• Integrating with Website
• Measurement Metrics
• Accounts and Profiles
• Analytics Reporting
• Sorting, Filter and Time Chart
• Audience Segmentation
• Traffic and Behaviour Reports
• ReMarketingAudiences
• Goals and Conversion Reports
• Developing Intelligence Report
• Google Webmaster Tool
• Setting up Tool for SEO
• Adding and Managing Assets
• Integrating WebMasterTool
• Site Map and Site Links
• Search Traffic and Links
• Google Indexing
• Managing Crawl Errors
• Managing Security Issues

Module 13 : Search Engine Optimization 

• Understanding SEO
• SEO Keyword Planning
• Meta Tags and Meta Description
• Website Content Optimization
• Back Link Strategies
• Internal and External Links
• Optimizing Site Structure
• Keywords in Blog and Articles
• Off Page SEO
• Local SEO
• Mobile SEO
• eCommerce SEO
• Optimizing with Google Algorithms
• Using WebMaster Tool
• Measuring SEO Effectiveness

Module 14 : Affiliate Marketing and SEO

• Understanding Affiliate Marketing
• Sources to Make Money Online
• Selecting Affiliate Program
• Applying for an Affiliate
• Building Assets for Affiliate Promotion
• Payments and Payouts
• CPC, CPA, CPI and other metrics
• Getting Most Conversions
• Day to Day Work Scheduling
• Managing Affiliate Accounts
• Blogging Google AdSense Account Setup
• Placing Ads on Website
• Placing Ads on Blogs
• YouTube Video Monetization
• Allowing and Blocking Ads
• Performance Metrics
• AdSense Administration

Module 15 Case Studies and Practical Assignments

We have experience of running more than 1000 Ad Campaigns. We will share Case Studies and Advanced Strategies.

We will also give you Practical Assignments for Website, Ad Designing, Email Content Writing, Affiliate Promotions, SEO and many more.

So that you not only learn Digital Marketing but you can actually implement Digital Marketing Strategies for your or your client’s Business.


Our online  Digi Marketing Training Partners

List :

AirCrews Aviation Pvt Ltd Best Asian Aviation KPO in Asia

Air Aviator

AlfaBloggers The Best Bloggers Team Of Asia Best Source For Blogs, Bloggers, Blogposts

Aviation News Stories, 

Best All in One Shopping Apps India

Asiatic International,

AeroSoft Corp

Facebook WhatsApp University

http://www.A1-Cabs.co.in

 Flying Crews

Portrait of Business Woman

Best International Education Career Counselling | Career Guidance | Career Planning Career

Satpura Jungle Retreat Madhai MP India

World Of Airplane

FinTech StartUp

http://www.GolGapPpa.com

GuideByLocal in India, Asia, 

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